The .Me domain will be popular among two communities:
- Businesses will use .Me to interact with their customers, such
as allowing customer-generated-content about the business' products.
- Individuals will use .Me as blogs, resumes and personal
.Me is being introduced via a multi-million dollar marketing campaign as both a personalized Web address and as a catchy business marketing tool around the world, initially in English followed by localized and standards compliant International Domain Names in, for example, Spanish and Italian.
.Me domains, with their universal appeal, are expected to be in high demand. So some “premium” names – including verb-oriented domains, such as “Contact.Me,” “Drive.Me” or “Fly.Me,” – will be held back for auction after Open Registration. We will have more information available on premium auctions in the months to come.